The internet search giant Google announced its annual Zeitgeist recently. Google Zeitgeist is basically a look at 2012 through the collective eyes of the world on the world wide web. It also offers a perspective on this year’s major events and hottest trends based on searches conducted in South Africa and various other countries.
It’s truly interesting to see what South Africans were searching for in 2012! According to Google Zeitgeist, many South Africans want to learn how to kiss, draw, love, study or meditate and they want know to what things like ICT, Android, Internet, Facebook and Instagram are (when it comes to technology).
The most Googled gadgets in South Africa were the iPad 3, Samsung Galaxy S3, Samsung Galaxy S2, iPad Mini and Nokia N9 this year. Zeitgeist also points out that South African sport fans Googled for the 2012 London Olympics, the 2012 Euro Football Champions, the 2012 Paralympics, Wimbledon 2012 and Live Cricket Scores the most.
Great news is that Junk Mail is one of the top 10 Googled Local Brands (minus banks) for 2012! We could not have done this without our users! We’d like to take this opportunity to thank everyone that Googled us in 2012!
According to Zeitgeist, the top 5 Googled terms for the year globally were Whitney Houston, Gangnam Style, Hurricane Sandy, iPad 3 and Diablo 3. According to figures released by Google, 1.2 trillion Google searches were done in 2012 in 146 languages.
The world is definitely more connected and informed on a daily basis and Google is one of the tools making this possible. Check out this video below featuring a summary of the global Google Zeitgeist findings for 2012:
The fact remains, South Africans will continue to Google daily (like the rest of the world). Humans have inquisitive minds, and most of us are human after all.
How many times do you Google something daily? Leave a comment and let me know. I’d like to hear from you. Feedback is appreciated and welcome here!
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Watch this space for regular updates in the General News category on the Junk Mail blog.
Too many times to mention. I google everything and anything from recipes to local creatives. If I need to know something there’s a good chance that I will google it.
Good to hear Tunet 🙂 Any term that you Google on a daily basis?