Junk Mail is joining the National Council of the Society for the Prevention of Cruelty to Animals (NSPCA) and Ban Animal Trading, in the fight against illegal and unethical donkey trading and animal cruelty.
Junk Mail has amended its already strict animal advertising policy to also include the complete banning of donkey trading on its website. This is due to the recent exposure of the severe exploitation and cruel treatment donkeys endure for monetary gain.
Donkey hide is in high demand, not only internationally but locally also, as a key ingredient in the manufacturing of traditional Chinese medicine that has a host of health benefits, including anti-aging properties and reproductive disease prevention. Per annum, approximately 10 million donkey hides are in demand worldwide and one hide can fetch well over R6,000 currently.
Consequently, this high demand for donkey hide has paved the way for illegal and unethical trading, poaching and excessively cruel treatment of donkeys, including live-slaughtering, negligence, starvation and other inhumane killing techniques. According to Smaragda Louw from Ban Animal Trading, these animals are subjected to horrible living conditions and transportation methods where they do not even have access to water and food.
Clamping down on unethical animal trading
As a socially responsible company that is very committed to promoting ethical practices and the general well-being of all animals, Junk Mail not only puts its foot down on donkey trading, but clamping down on all illegal and unethical buying and selling of animals.
Through their strict advertising policy, Junk Mail wants to encourage responsible breeding and trading of animals on their site. The policy includes banning the trading of dogs that are typically bred and exploited for dog fighting, including Pit Bull terriers, Rottweilers and Brazilian fighting dogs, as well as the trading of exotic animals and pets that the National Environmental Management: Biodiversity Act (NEMBA) lists as invasive, endangered or prohibited.
Adopt a pet rather than buy
Junk Mail also plays a vital part in fighting puppy mills in South Africa, which are horrible ‘establishments’ solely engaged in breeding dogs and cats for money, with no regard for the safety, health and wellbeing of these pets. The classifieds’ successful ‘Adopt a Pet’ campaign is aimed at encouraging people to adopt rather than buy pets, through legitimate animal rescue centers and shelters, such as the SPCA and the Wetnose Animal Rescue Centre.
By following the right procedures and adopting rather than buying a pet, you are not only giving a lonely, deserted animal a second chance at life and a loving home, but also actively helping in the fight against puppy mills and animal cruelty…